BRAND ADVENTURE //SCANDI TRIP FOR JACK WOLFSKIN
For Jack Wolfskin's SS18 campaign, we sent off a team of young creators & influencers to explore Scandinavia - more specific, Copenhagen, Aarhus, Göteborg and the swedish westcoast archipelago.
They were given a budget and backpacks full of Jack Wolfskin clothing - other than that just the names of the cities. They decided where to go and what to explore themselves. This way, we were able to generate authentic "Brand Adventure" content for Jack Wolfskin. Besides the photo content, there's also a roadtrip video being produced.
CLIENT // Jack Wolfskin
AGENCY // intention Werbeagentur
PRODUCTION // Natural Born Explorers
PHOTOGRAPHER // Marco Klahold
CAST // Marco Klahold
DOP // David Zuschlag
YEAR // 2017